Shopify Local and Alternative Payment Methods in Rwanda

Rwanda, with a population of over 14 million, is an emerging eCommerce market in East Africa. The country primarily uses the Rwandan Franc (RWF) and boasts a growing digital economy. Shopify merchants can tap into this market by offering locally preferred payment methods, ensuring a seamless and trustworthy shopping experience.

Why Target Rwanda’s eCommerce Market?

Rwandan shoppers increasingly prefer local payment methods for convenience and security. With local platforms like WaafiPay, PayPal, and pawaPay, businesses can greatly enhance their conversion rates and build customer trust. By using CartDNA’s Shopify payment solutions, even merchants who live outside Rwanda or have businesses registered elsewhere can start selling to this promising market.

Key Benefits of Local Payment Methods for Shopify Merchants

• Higher Conversion Rates – Rwandan customers trust familiar payment methods, reducing cart abandonment.
• Faster Transactions – Seamless checkout experiences improve customer satisfaction.
• Market Expansion – Reach millions of shoppers who avoid foreign payment gateways.
• Better Customer Trust – Local payments signal legitimacy and reliability.
• Increased Mobile Sales – Mobile payments dominate the market, with services like Mobile Money growing in popularity.
• Easy Integration with CartDNA – Start accepting local payments without a Rwandan business registration.

Get in touch with CartDNA today and start your journey to capturing Rwanda’s growing eCommerce market!