
发票支付非常受欢迎
德国人更喜欢在收到货物后付款
对直接借记的强烈信任
SEPA 直接借记广泛用于定期付款
德国的 Shopify 支付方式
德国拥有多样的电子商务支付偏好,钱包和银行关联方式与传统卡片竞争。PayPal 仍然备受信任,而新兴的移动钱包持续获得市场份额。
在德国销售的 Shopify 商家应提供广泛的支付组合。德国购物者重视选择和灵活性,因此支持钱包、银行转账和卡片的结账可以提高不同客户群体和购买场景的转化率。
德国 ecommerce payment insights
发票支付非常受欢迎
德国人更喜欢在收到货物后付款
对直接借记的强烈信任
SEPA 直接借记广泛用于定期付款
卡片和钱包至关重要
PayPal、Visa 和 Mastercard 支持更广泛的覆盖
安全是首要任务
受信任的方法减少结账放弃
了解德国的在线支付
德国电子商务客户重视支付灵活性、安全性和透明度。PayPal 在市场上具有强大的渗透率,而银行关联方式和卡片提供了重要的替代方案。
以德国为重点的 Shopify 结账应适应多样的支付偏好。德国购物者欣赏看到多个受信任的支付选项,尤其是 PayPal 作为数字钱包的便利,银行方式用于直接转账,以及卡片用于国际覆盖。
PayPal 市场优势
PayPal 是德国电子商务中最受信任和广泛使用的支付方式之一。
银行方式偏好
许多德国购物者更喜欢像 SOFORT 这样的银行关联支付方式进行直接账户转账。
卡片和钱包组合
卡片和移动钱包提供重要的支付灵活性和移动便利性。
德国最受欢迎的支付方式
一个优化良好的德国支付组合应平衡钱包信任、银行灵活性和卡片覆盖,以吸引广泛的客户群体。

Wero
Wero is a digital wallet payment method integrated via processor, primarily serving consumers in Germany but available to merchants globally. It offers payment assurance and supports full, multiple, and partial refunds, though it carries a chargeback risk.
Usage
Growing
Best for
Retail businesses

Express Überweisung
Express Überweisung is a bank transfer payment method available for Shopify merchants targeting Austria and Germany. It is characterized by its straightforward integration and focus on these specific consumer markets.
Usage
Growing
Best for
Local Austrian merchants

Billink
Billink is a 'Buy now, pay later' payment method available for Shopify merchants targeting Belgium, Germany, and the Netherlands. It supports full and partial refunds but does not offer recurring or one-click payments.
Usage
Growing
Best for
Retail businesses

Barion
Barion is a digital wallet payment method suitable for Shopify merchants operating in Austria, Czech Republic, Germany, Hungary, and Slovakia. It supports recurring payments and offers full and partial refunds, though it carries a chargeback risk.
Usage
Growing
Best for
Subscription-based businesses

Pay By Bank Payments
Pay By Bank Payments is a bank transfer method available for Shopify merchants in Austria, Belgium, Bulgaria, Croatia, Cyprus, and 23 other markets. It supports full, multiple, and partial refunds but does not offer recurring or one-click payments.
Usage
Growing
Best for
European market expansion

Riverty
Riverty is a 'Buy now, pay later' payment method available for Shopify merchants in Austria, Belgium, Germany, Netherlands, and Switzerland. It supports full, multiple, and partial refunds, making it a flexible option for diverse consumer markets.
Usage
Growing
Best for
European market expansion

Sofort
Sofort is a bank transfer payment method available for Shopify merchants operating in Austria, Belgium, Germany, Netherlands, and Spain. It supports recurring payments but does not offer one-click checkout or payment assurance.
Usage
Growing
Best for
Subscription services

FLOA Pay
FLOA Pay is a 'Buy now, pay later' method available for Shopify merchants, targeting markets in Belgium, Germany, Spain, France, Italy, and more. It provides global merchant availability with key features like payment assurance and support for various refund types.
Usage
Medium
Best for
Retail

Bigbank
Bigbank is a bank transfer payment method available for Shopify merchants in Austria, Bulgaria, Estonia, Finland, Germany, and four other markets. It offers a straightforward payment process without support for recurring or one-click payments.
Usage
Medium
Best for
Austria-based merchants

Samsung Pay
Samsung Pay is a digital wallet available for Shopify merchants, primarily targeting markets in Australia, China, India, Japan, South Korea, and five additional countries. It supports full refunds but lacks features such as recurring payments and one-click checkout.
Usage
Medium
Best for
Asian markets

Trustly
Trustly is a bank transfer payment method integrated via processor, available for Shopify merchants in Austria, Germany, Denmark, Estonia, Finland, and six more markets. It offers payment assurance with no chargeback risk and supports various refund types.
Usage
Medium
Best for
Retail

Trustpay
Trustpay is a bank transfer payment method available for Shopify merchants, primarily targeting markets in Austria, Czech Republic, Denmark, Estonia, Finland, and nine other countries. It supports recurring payments and offers full and partial refunds.
Usage
Medium
Best for
Subscription services
德国最佳支付设置
德国购物者期望支付多样性。强大的结账应以 PayPal 为主,同时支持银行方式、卡片和移动钱包,以实现更广泛的覆盖。
对于大多数德国 Shopify 商店,考虑到 PayPal 的强大市场信任,PayPal 应该被突出展示。银行转账选项和卡片提供支付灵活性,而移动钱包支持快速、低摩擦的结账体验。
核心支付组合
- PayPal
- Visa
- Mastercard
转化提升工具
- SOFORT
- Apple Pay
- Google Pay
可选扩展
- Klarna
- Giropay
- SEPA 直接借记
Recommended Payment Stack
提高德国的 Shopify 转化率
当支付选项感觉多样、可信和透明时,德国的结账表现会有所改善。
突出展示 PayPal
PayPal 在德国具有极高的信任度。在结账流程中尽早展示。
提供银行转账选项
像 SOFORT 这样的方式吸引喜欢直接银行账户支付的德国购物者。
支持移动钱包
Apple Pay 和 Google Pay 减少了以移动为主的德国客户的努力。
保持支付多样性
德国购物者重视选择。支持钱包、银行方式和卡片的组合。
使用 CartDNA 优化您的 Shopify 结账
CartDNA 帮助商家识别哪些支付方式在每个市场推动转化。利用它来优化支付组合,减少结账放弃,并支持更有效的国际扩展。

德国 Shopify 支付常见问题
为什么 PayPal 在德国如此重要?
PayPal 在德国具有极高的信任度和使用率。许多德国购物者更喜欢 PayPal,因为它在网上购物时感觉安全、熟悉且方便。
我应该提供像 SOFORT 这样的银行转账方式吗?
是的,对于某些细分市场。SOFORT 和类似的银行转账方式吸引喜欢直接账户关联支付的德国客户,而不是卡片或钱包。
移动钱包在德国是否在增长?
是的。Apple Pay 和 Google Pay 在德国的采用率正在上升,尤其是在年轻购物者和移动购买中。